{"title":"The Milk Collection","description":"\u003cp\u003eThe Milk Collection is where you will find our pure white heirloom baby knits. Timeless, classic, and exceptionally soft. The knits in this collection make the perfect newborn gift. \u003c\/p\u003e","products":[{"product_id":"organic-baby-booties-milk-white-bow-knit","title":"Organic Cotton Baby Booties - Milk","description":"\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eIndulge your baby's delicate toes in our exceptionally soft organic cotton. Knitted in a pure white knit, our adorable \u003cstrong\u003eMilk Baby Booties\u003c\/strong\u003e are the perfect choice for a delightful new baby gift.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOur baby booties won Gold for 'Best Baby Shower Gift' in the Organic Baby Awards 2022 and our baby knitwear won Platinum for 'Best Organic Clothing Brand' in the 2025 Organic Baby Awards.\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3m","offer_id":39704620793974,"sku":"WHTBOWBOOTS","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_Fraser-69_Organic_Cotton_Milk_White_Baby_Romper_and_Booties_Jun25.jpg?v=1770215463"},{"product_id":"organic-cotton-baby-blanket-milk-white-scallop-knit","title":"Organic Cotton Scallop Knit Baby Blanket - Milk","description":"\u003cp\u003e\u003cspan\u003eCocoon your little one in comfort with our\u003cstrong\u003e Milk Scallop Knit Baby Blanket\u003c\/strong\u003e. Our beautiful milk white garter stitch is a masterpiece in simplicity and elegance. Crafted with our signature scalloped trim, this blanket is the quintessential newborn gift, capturing the heart with its timeless charm. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKnitted in 100% organic cotton, this blanket is not only exceptionally soft and gentle on delicate newborn skin but is also breathable and thermoregulating, ensuring optimal comfort in any season.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur Blankets have earned 15 industry awards, including the prestigious Platinum for \u003cstrong\u003e\u003cem\u003e'Best Baby Blanket'\u003c\/em\u003e\u003c\/strong\u003e \u003c\/span\u003ein The Organic Baby Awards 2022, 2023, 2024, 2025 \u0026amp; 2026. \u003cspan style=\"font-size: 0.875rem;\"\u003eThese accolades attest to the exceptional quality that define our products.\u003c\/span\u003e\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"Default Title","offer_id":40056700305526,"sku":"MILKSCLLPBLKT","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_and_Fraser_Organic_Cotton_New_Scallop_Baby_Blanket_Milk_Baby_Knitwear_-_Dec25_-_042_1980px.jpg?v=1779200397"},{"product_id":"organic-baby-romper-milk-scallop-moss-knit","title":"Organic Cotton Moss Stitch Baby Romper - Milk","description":"\u003cp\u003eKnitted in exceptionally soft organic cotton, our\u003cspan\u003e \u003cstrong\u003eMilk\u003c\/strong\u003e \u003c\/span\u003e\u003cstrong\u003eMoss Stitch Romper\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eboasts a lovely gentle stretch for ultimate comfort. Adorned with our signature scalloped trim, this charming romper features beautifully designed fold-over cuffs at the hands and feet, providing extra room for your little one to grow. \u003c\/p\u003e\n\u003cp\u003eOur baby knitwear won the Platinum Award for 'Best Organic Clothing Brand' in the 2025 Organic Baby Awards.\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":40058646626422,"sku":"WHTMOSSRMPR","price":36.0,"currency_code":"GBP","in_stock":true},{"title":"3-6 months","offer_id":40058646659190,"sku":"WHTMOSSRMPR-2","price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_Fraser_Organic_Cotton_Moss_Stitch_Baby_Romper_Milk_KLR_photography_May_26--54.jpg?v=1779201995"},{"product_id":"organic-newborn-scallop-knit-romper-milk","title":"Organic Cotton Newborn Scallop Knit Romper - Milk","description":"\u003cp\u003e\u003cspan\u003eOur \u003cstrong\u003eMilk Scallop Knit Newborn Romper \u003c\/strong\u003eis beautifully knitted in a charming garter stitch in our exceptionally soft organic cotton. With a delightful gentle stretch and adorned with our signature scalloped trim, this new baby romper is perfect for layering or wearing on its own, ensuring comfort and style for your little one. \u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOur baby knitwear won the Platinum Award for 'Best Organic Clothing Brand' in the 2025 Organic Baby Awards.\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":40058652754038,"sku":"WHTONESIE","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_Fraser-65_Organic_Cotton_Milk_White_Baby_Romper_Jun25.jpg?v=1770215463"},{"product_id":"organic-cotton-bunny-bonnet-milk","title":"Organic Cotton Bunny Baby Bonnet - Milk\/Oat","description":"\u003cp\u003eDiscover our adorable \u003cstrong\u003eBunny Baby Bonnet,\u003c\/strong\u003e beautifully crafted from 100% organic cotton. Knitted in our popular milk white and complemented by a gentle oat melange knit beneath the ears. This delightful new baby bonnet is both exceptionally soft and breathable with a lovely gentle stretch, providing comfort for your little one throughout the year. Perfect for any season, our bunny bonnet combines charm with practicality and makes an adorable new baby gift. \u003c\/p\u003e\n\u003cp\u003eOur baby knitwear won the Platinum Award for 'Best Organic Clothing Brand' in the 2025 Organic Baby Awards.\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":40366198849654,"sku":"B08BONBEM1","price":22.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_Fraser_Organic_Cotton_Baby_Bunny_Bonnet_Milk_White_KLR_photography_May_26--66.jpg?v=1779203340"},{"product_id":"organic-cotton-my-first-bunny-outfit-bundle-milk","title":"Organic Cotton My First Photoshoot Bunny Newborn Bundle - Milk","description":"\u003cp\u003e\u003cspan\u003eIntroducing our delightful \u003cstrong\u003eMy First Photoshoot Bunny Newborn Bundle, \u003c\/strong\u003ea beautiful set featuring our adorable \u003cstrong\u003eBunny\u003c\/strong\u003e \u003cstrong\u003eBonnet,\u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e our award-winning \u003cstrong\u003eBow\u003c\/strong\u003e \u003cstrong\u003eBooties\u003c\/strong\u003e, and our\u003cstrong\u003e Scallop Knit Romper\u003c\/strong\u003e. All items are beautifully knitted in our exceptionally soft Milk White organic cotton.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCombining charm with practicality, these knits are breathable and thermoregulating with a lovely gentle stretch, providing comfort for your little one throughout the year, and making a truly cherished gift. \u003c\/span\u003e\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":40456684568694,"sku":"BUNMYFRSTPHTSHTBNNYNWBRNMLK03","price":63.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_and_Fraser_Organic_Milk_Bunny_Bonnet_Gift_Set_Feb2472_1980px.jpg?v=1737730630"},{"product_id":"organic-cotton-fine-knit-newborn-hat-milk","title":"Organic Cotton Fine Knit New Baby Hat - Milk","description":"\u003cp\u003eOur adorable \u003cstrong\u003eFine Knit New Baby Hat\u003c\/strong\u003e is exceptionally soft, lightweight, and knitted in 100% organic cotton. This newborn essential is both breathable and thermoregulating. Finished with our signature scalloped edge and knitted in our beautiful milk-white shade, this timeless piece is the perfect gift for those precious first months.\u003c\/p\u003e\n\u003cp\u003eOur baby knitwear won the Platinum Award for 'Best Organic Clothing Brand' in the 2025 Organic Baby Awards.\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":40518271041654,"sku":"B08HATNWM1","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_Fraser_Organic_Cotton_Newborn_Baby_Hat_Milk_White_KLR_photography_May_26--60.jpg?v=1779197868"},{"product_id":"organic-cotton-new-arrival-baby-bundle-milk","title":"Organic Cotton New Arrival Baby Bundle - Milk","description":"\u003cp\u003e\u003cspan\u003eBundle \u0026amp; Save with our \u003cstrong\u003eNew Arrival Baby Bundle:\u003c\/strong\u003e a considered curation of our most popular items gifted to newborns. This beautiful gift set features our coordinated Milk Scalloped Baby\u003cstrong\u003e Blanket,\u003c\/strong\u003e Bow\u003cstrong\u003e Booties\u003c\/strong\u003e, and Scallop Knit\u003cstrong\u003e Hat\u003c\/strong\u003e, all meticulously knitted in exceptionally soft organic cotton. Elevate those precious newborn moments with the perfect blend of comfort and timeless style. \u003c\/span\u003e\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":40582245089398,"sku":"BUNNWRRVLBBYMLK03","price":71.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_and_Fraser_Milk_New_Arrival_Baby_Gift_Bundle_Feb24_61v2_1980px_26update.jpg?v=1779707913"},{"product_id":"organic-cotton-signature-baby-bundle-milk","title":"Organic Cotton Signature Baby Bundle - Milk","description":"\u003cp\u003e\u003cspan\u003eIntroducing our \u003cstrong\u003eSignature Baby Bundle.\u003c\/strong\u003e This beautiful ensemble features two of our signature Milk White Knits: our award-winning Milk Scallop Knit Baby\u003cstrong\u003e Blanket\u003c\/strong\u003e and matching Milk Moss Stitch\u003cstrong\u003e Romper. \u003c\/strong\u003ePresented as a gift bundle, this exceptionally soft duo is the ideal choice for a unique and treasured newborn gift. \u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur Signature Bundle won Platinum Awards for \u003cstrong\u003e'Best Baby Shower Gift'\u003c\/strong\u003e in the 2024 Organic \u0026amp; Sustainable Baby Awards, and \u003cstrong\u003e'Best Gift'\u003c\/strong\u003e in the 2025 Essential Baby Awards. \u003c\/span\u003e\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":41793366360182,"sku":"BUNSGNTRBBYMLK03","price":67.0,"currency_code":"GBP","in_stock":true},{"title":"3-6 months","offer_id":41793366392950,"sku":"BUNSGNTRBBYMLK36","price":67.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_and_Fraser_Organic_Cotton_Milk_Signature_Baby_Gift_Set_Bundle_Feb2484_1980px_26update.jpg?v=1779707810"},{"product_id":"organic-cotton-twin-pack-neutral-baby-outfit-bundle-oat-milk","title":"Organic Cotton Twin Pack Neutral Baby Outfit Bundle - Oat\/Milk","description":"\u003cp\u003e\u003cspan\u003eSave with our \u003cstrong\u003eTwin Pack Baby Outfit Bundle.\u003c\/strong\u003e This beautiful and practical bundle contains two complete newborn outfits in our bestselling neutral colours Milk and Oat. The bundle includes: x2 Fine Knit Newborn \u003cstrong\u003eHats\u003c\/strong\u003e, x2 Moss Stitch \u003cstrong\u003eRompers\u003c\/strong\u003e, and x2 pairs of Bow \u003cstrong\u003eBooties\u003c\/strong\u003e. 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Finished with an adorable bow detail, this timeless baby accessory is breathable, thermoregulating, and exceptionally soft. \u003c\/p\u003e\n\u003cp\u003eOur baby knitwear won the Platinum Award for 'Best Organic Clothing Brand' in the 2025 Organic Baby Awards.\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":42987710742646,"sku":"MILKHDBND","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_Fraser_Organic_Cotton_Baby_Bow_Headband_Milk_White_KLR_photography_May_26--49.jpg?v=1779199818"},{"product_id":"organic-cotton-pointelle-knit-baby-bodysuit-milk","title":"Organic Cotton Pointelle Knit Baby Bodysuit - Milk","description":"\u003cp\u003e\u003cspan\u003eOur\u003cstrong\u003e Pointelle Knit Baby Bodysuit\u003c\/strong\u003e is knitted in exceptionally soft organic cotton in a beautiful pointelle knit with button fastenings and an envelope neck opening for easy nappy changes. This adorable short sleeve bodysuit is knitted in our milk white yarn and is perfect for layering in every season.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOur baby knitwear won the Platinum Award for 'Best Organic Clothing Brand' in the 2025 Organic Baby Awards.\u003c\/p\u003e","brand":"Isla \u0026 Fraser","offers":[{"title":"0-3 months","offer_id":42992542089334,"sku":"MILKPOINTELLEBSD","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/8777\/3558\/files\/Isla_Fraser_Organic_Cotton_Baby_Bodysuit_Milk_White_KLR_photography_May_26--46.jpg?v=1779198595"},{"product_id":"organic-cotton-new-baby-coming-home-bundle-milk","title":"Organic Cotton New Baby Coming Home Bundle - Milk","description":"\u003cp\u003e\u003cspan\u003eDiscover our \u003cstrong\u003eNew Baby Coming Home Bundle.\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eThis beautiful set features an award-winning Milk White knitted outfit for a newborn baby: our signature Milk Moss Stitch \u003cstrong\u003eRomper\u003c\/strong\u003e, Pointelle Knit \u003cstrong\u003eBodysuit\u003c\/strong\u003e, Fine Knit \u003cstrong\u003eHat\u003c\/strong\u003e, and adorable Bow \u003cstrong\u003eBooties\u003c\/strong\u003e. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKnitted in organic cotton, these knits are breathable and thermoregulating, providing exceptional softness and comfort. 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